Queensland Museum and ENERGEX both recognise the importance of educating the people of south-east Queensland about evolution, climate change and sustainability.
For nearly 150 years, Queensland Museum has invested in scientific research. Recently, much of this research has been on sustainability, climate change and environmental conservation. As the sole energy distributor in south-east Queensland, ENERGEX is also committed to sustainability and the environment. Through its partnership with Queensland Museum, ENERGEX can communicate educational messages about sustainability and climate change to new and broader audiences.
To do this they created the family friendly ENERGEX Playasaurus Place exhibition at Queensland Museum South Bank, Brisbane. This exhibition traces the story of energy from the time of the dinosaurs to today and has educated and entertained more than a million visitors.
The popular outdoor exhibition includes opportunities to get up close with dinosaurs and an interactive energy kiosk designed to foster an appreciation of energy encourage visitors to make smart energy choices.
The partnership encourages ENERGEX staff members to visit the exhibition and complimentary passes to museum activities and events are provided as part of a staff benefits package.
Thanks to the support of ENERGEX, the development of ENERGEX Playasaurus Place, has greatly enhanced the visitor experience by introducing tactile experiences, music, dance and learning through play. Through Queensland Museum ENERGEX has been able to promote their messages in a credible way to their target audience.
In January 2011, flood waters caused extensive damage to ENERGEX Playasaurus Place and both organisations are working closely together to develop ways to ensure that the partnership remains valuable. Since the floods, both organisations have worked closely to identify ways in which the space can be re-imagined to meet and exceed visitor expectations.
Through a wonderful exhibition and associated promotional and education programs, this partnership demonstrates how two respected, Queensland-focused organisations can contribute resources and expertise to address important community issues.
Benefits to the business
- Extensive acknowledgment within the exhibition, signage and honour board at Queensland Museum South Bank
- Staff benefits including back-of-house tours and VIP events
- Promotion in the Queensland Museum website and what’s on program
Benefits to the arts organisation
- Increased visitation and enhanced visitor experience
- Development of new exhibition
Outcomes for the environment
- The exhibition provides education about energy and making smart energy choices to the general public of south-east Queensland in an engaging and fun way for families.
“Few creatures fire the imagination of both children and adults in the way that dinosaurs do. Every day crowds of visitors flock to ENERGEX Playasaurus Place to visit their dino friends. The space is now an iconic and enduring part of Queensland’s shared memory. These memories could not have been made without the support of ENERGEX,”
Dr Ian Galloway, Chief Executive Officer Queensland Museum.